How artificial intelligence is transforming Ukrainian fintech - Moneyveo's experience
Moneyveo, a Ukrainian fintech company, is actively using artificial intelligence (AI) to improve its operations and provide better customer service. The company has been using AI tools since its foundation in 2013. Today, Moneyveo has significantly expanded the use of AI in various areas of its business. Sergiy Sinchenko, CEO of Moneyveo, spoke about this.
According to Sergiy Sinchenko, the company uses AI in various areas, including:
- Cybersecurity: Moneyveo uses AI to detect and prevent fraud, as well as to protect customer data.
- Scoring: AI is used to assess the creditworthiness of borrowers, which allows Moneyveo to make more informed decisions on lending.
- Optimization of internal processes: AI is used to automate tasks such as application processing, customer service, and data analysis.
- Improving customer experience: AI is used to personalize offers, provide round-the-clock support, and improve the quality of service.
The company noted that AI plays an important role in Moneyveo's cybersecurity. Today, the company uses AI to detect and prevent fraud, as well as to protect customer data.
“The introduction of AI has enabled Moneyveo to significantly improve its operations... Our decision-making process for loan applications is based on scoring and automation. In particular, automated scoring was the first AI-related functionality,” says Sergiy Sinchenko, ‘In particular, thanks to AI, we have reduced the processing time of loan applications, reduced the number of fraudulent cases, and improved customer satisfaction.’
Moneyveo also uses AI to improve the customer experience. AI is being used to personalize offers, provide round-the-clock support, and improve the quality of service.
“Moneyveo's expansion of AI to analyze customer conversations has already yielded positive results. Their level of satisfaction with the company is increasing by several points every year,” - added Sinchenko.
Moneyveo plans to continue using AI to achieve its strategic goals and meet market needs.
“The next step in the implementation of AI technologies in Moneyveo is to increase conversion through segmented advertising campaigns focused on customer avatars,” - Sinchenko said.
Moneyveo is one of the leaders of the Ukrainian fintech market. The company provides online lending and other financial services. The company is confident that the use of AI will allow Ukrainian fintech companies to become even more competitive and better meet the needs of their customers.